Instagram vs Wikipedia: Traffic Comparison (2026)
A traffic comparison between Instagram and Wikipedia.
Traffic Statistics
Instagram
Metric
Wikipedia
6.8B / mowin
Monthly Visits
4.5B / mo
#4win
Global Rank
#6
2,664/swin
Requests / sec
1,703/s
social
Category
reference
Verdict
Instagram currently ranks #5 with 7.1B / mo monthly visits, compared to Wikipedia at #4 with 4.3B / mo monthly visits. Currently: Instagram receives 6.8B / mo/mo vs Wikipedia's 4.5B / mo/mo.
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