Substack
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Executive OverviewVerified Dossier
Substack is a digital publishing platform providing writers, journalists, and media creators with direct-to-subscriber newsletters, podcasts, and communities.
HeadquartersSan Francisco, CA
Founded2017
Business Model10% Platform Revenue Share
InfrastructureAWS Cloud & Stripe Connect
Global Rank#107
Monthly Visits110.0M / mo
Bounce Rate32.9%
Avg Duration6m 57s
Visits Since Landing0
Desktop: 39%Mobile: 61%
Estimated Traffic Capacity Waves
24h Ago12h AgoNow
Avg Capacity
63%
Peak Hour
17:00
Lowest Hour
05:00
Top Traffic Geographies
India36%
Germany18%
Japan17%
Mexico5%
Related TopicsEditorial
Category-derived topic associations - not real search-query data.
Definitions
History
Wiki
Facts
Citations
Market & Traffic IntelligencePTI Analysis
Traffic exhibits sharp morning dispatch spikes aligned with regional newsletter release schedules, with strong subscriber retention.
Historical Milestone:Top independent writers on Substack generate over $1 million annually in subscription revenue, operating free of traditional editorial gates.